Brighten up your website images

 

Brighten up your website imagesThe right image can really support your message. But where can you get them from?

 

Your own photography may be appropriate. Especially if you are creating galleries in your website. Just remember to take note of shadows, light, and composition. In this digital era it doesn’t cost anything more to take 10 photos and choose the best one.

 

When it comes to other images on your website, a professional touch can really help. This is where stock photography can come in.

 

Stock sites such as iStockphoto http://www.istockphoto.com/ or fotolia http://www.fotolia.com have a huge range of styles and topics covered. Images can work out to cost mere dollars. Note it pays to check how many $ = a credit or a point before you accidentally buy something expensive! Also make sure you are buying images at an appropriate image pixel size and file size for web. You will find they are cheaper! Online images only need to be 72 dpi unlike print which requires 300 dpi.

 

Think about your website. Will clear cut images stand out best? Do you want your images all to be rectangular? Make sure your images make sense together as a group and match stylistically. Little details such as making sure images are all the same width lend design edge and credibility to your website.

 

Think about good search words to find that perfect image. “Man Suit Orange Fish”

Stock images

 

One last tip… step away from the clipart!

 

 


Resize images the easy way in 2012

 

Resize images the easy way in 2012This is by far the best little image resize program I’ve ever come across! I highly recommend you download it, and learn some of it’s features. It is really easy to get started.

 

First of all go to http://www.obviousidea.com/windows-software/light-image-resizer and click on the green button “Download Free Now”.

 

For a really quick getting started, watch this 30 second video on YouTube – http://www.youtube.com/watch?v=siQzcF9h9TY&feature=player_embedded

 

I really like the fact you can right click on an image in your File Explorer and select Light Image Resizer from there. Or you can open it as a program and open files in it.

 

The first part is simple. Either click to open image files, or select a whole folder with images in it.
Image resize

 

Next click the Options tab or the Next button. There are a lot of options here. And a few more on the Effects, Misc and Publish tabs. But you don’t need to look at these if you don’t want. Simple select from the first drop down box a profile. So for instance to simply resize some images to upload to your website through the editing tool, you might select the 800×600 Profile. This will knock your photos back to something that will upload easily without timing out.

 

You could just hit the Process button now and you are done!

 

For the more adventurous, here are some cool features….
Note you can hit the Preview button at the top right at any time to see what the results will be!

Image resize

 

* Click on the New Profile button before playing around with the settings (You don’t want to overwrite one of the standard ones like I did!).

 

* Put in a custom width and/or height. This is great if you are resizing images for eCommerce products.

 

* Experiment with the Mode. Center and Crop can have interesting results. Make sure you use the Preview button at the top to see what the result will be.

Image resize

 

* Under effects you can even import a watermark and set the transparency and position.

 

* Filename Mask is an interesting one. With the popup help you can create a name template for the final filename of the new image files. Something like %F_%W will rename the new image files with the original file name and the new width. So you might end up with something like surefire-logo_250.jpg.

 

* Action will usually be to make new copies.

 

* Destination can be the original folder, or create a new one.

 

It is worth spending a few minutes getting your head around this program, so choose some images that don’t matter too much and give it a go!

 

 


Check your Finda Directory Listing NOW!

 

Check your Finda directory listing now!It’s simple really, get your information in Finda and your business will appear on Google Map searches.

 

Here’s what you need to do –

 

Check your Finda Listing then Register

 

* Browse to http://www.finda.co.nz/
* Search for your business to check if you are there! Put your business name in ‘I’m looking for’

 

Finda register

 

… and your location in ‘Located In’

Finda register

 

…. and click FIND.

Finda register

 

* Not there? Click on REGISTER at the very top right hand corner of the site. Follow the registration process.
* Surprised to find your business listed? Check your details. If you didn’t create this account, get in touch with Finda and get access to update your details!

 

NOTE: Finda definitely used to be free. We are getting some feedback that they are now charging for changes to your details. So make sure you check first!

 

 


Why you MUST have your business on the Finda Directory Listing

 

Why you MUST have your business on the Finda Directory ListingLife on the Internet is getting more complicated by the day, or so it seems. It can be too easy to put it all in the too hard basket. However every now and then something comes along that you just HAVE TO DO.

 

We aren’t plugging any particular online directory, but frankly at least having a free Finda listing (which is part of the Yellow Pages Group) for your business is a no-brainer.

 

The first thing you need to know is – its free.

 

However this is the IMPORTANT part -

 

Finda is an official data provider to Google in New Zealand, providing Google with local business data which Google uses for its Google Places listings.

 

What does that mean? When you search on Google Maps for New Zealand pages, and you see information on local businesses and pins on the map, that information has probably come from Finda.

 

With mobile phone apps and smart phones putting the Internet in everyone’s pockets this is becoming critical.

 

It’s simple really, get your information in Finda and your business will appear on Google Map searches.

 

For step by step instructions on how to check your listing or register, check out our blog article here.

 

NOTE: Finda definitely used to be free. We are getting some feedback that they are now charging for changes to your details. So make sure you check first!